Facebook Apologizes…and Then Takes Action

The Facebook saga takes an odd turn as Mark Zuckerberg apologizes to Facebook users this morning for implementing the stalker-ish feed features a few days ago. He writes, “Somehow we missed this point with Feed and we didn’t build in the proper privacy controls right away. This was a big mistake on our part, and I’m sorry for it.” More importantly, however, Zuckerberg did something about it: privacy controls allowing you to choose what types of stories go into one’s mini-feed and others’ news feed.

This should be hailed as a brilliant move. Why? Because all sides can claim victory. Offended students can claim that they rose up and spoke as a one through groups and the media. Facebook can claim that they listen to users. Everyone else can continue “stalking” with the new features and let the backlash subside. This should calm the sea of complaints that Facebook has “sold out” to being another corporation (even though it is).

We’ll see how students react as they log on this morning. Will they take the apology as sincere? Did they get what they wanted? Is the small but quick upgrade to the privacy settings enough? Stay tuned…


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